Sun Down CUBE 2.0 Preshave Soap | Homage to Vintage Sun Up!
Witches Fear The Rooster!
Folklore & Fragrance
Witches could not perform their magic once a rooster crowed at dawn. In some traditions, it’s said that witches could only cast spells and practice their craft during the night, but as soon as the rooster signaled the coming of daylight, their powers would fade. (not all heroes wear capes)
Sun Down: The Limited Return of a Classic
(Originally Released by PAA in 2016)
Sun Down Returns Just in Time for the Fall Frenzy!
Alright, Shave Cadets, though we’re deep in the throes of fall madness and gearing up for the charging holiday rush, we couldn’t resist! After countless requests and the stars aligning just right, we’re excited to announce the re-release of Sun Down! Yes, it's back and better than ever, but let’s not forget, this is a limited release, so if you’ve been waiting, now’s your chance!
Seriously, things are about to get wild here, so consider this a special shout-out to you true blue, Shave Cadets! You’ve been asking, and we’ve delivered. A classic scent for the real connoisseurs out there! Sun Up is such an important classic, for historical reference alone it is a must for every shave den!
Now, let me take you on a journey back in time & by the nose...
Picture it: 1963. The everyday man walks with confidence, knowing he's got something up his sleeve, or rather, on his skin and up his sleeve. That something was Sun Up, a legendary scent from Gillette that captured the essence of masculine elegance in just a splash. Fast forward to now, and we’re once again resurrecting the spirit of that golden era with Sun Down, our homage to a classic aftershave that’s been missing from our shelves for far too long.
Scent Profile: A Nod to the Bold
- Top Notes: Lemon, Petitgrain, and Bergamot kick off with a sharp citrus burst, waking you up like the first light of dawn.
- Middle Notes: Lavender, Rose, and Clary Sage bring an herbal floral heart, balanced with just the right amount of freshness.
- Base Notes: The real magic lies in the finish, Oakmoss, Vetiver, Sandalwood, and a hint of Animalic Musk, creating a warm, earthy dry-down that lingers long after the sun has set.
This is a fragrance for the man who moves through life with confidence and quiet power. Whether you're tackling your day or stepping into the twilight of an unforgettable evening, Sun Down shines anytime!
A Story in Every Drop
Inspired by Gillette’s original Sun Up, we spent nearly a year perfecting this blend back in 2015-16, aiming to capture that same old-school masculine charm with a modern twist on the name and look. Some have said it's what James Bond would wear; smooth, sophisticated, and impossible to forget. Others say it’s more akin to a classic working man’s scent; familiar, approachable, but never ordinary. We think it lands somewhere beautifully in between.
From sunrise to sundown, this is your signature scent for any occasion, every season.
Get it Now—Before it’s Gone
The legacy of Sun Up has returned in full force. Let Sun Down take you from dawn to dusk, and beyond. Just like its predecessor, it’s not here for long—so grab your CUBE before the sun sets on this limited release & Shave On!
CUBE 2.0?
CUBE - 8 ounces and 6 sides of solid otherworldliness. CUBE is not your everyday preshave. CUBE takes your shave to another dimension adding extra protection, hydration, slickness and glide. A powerhouse of slick with a kick of Banana Oil!
Why is Preshave Soap BETTER Than Preshave Oil?
Well first off, as with anything in life, it all comes down to personal preference. I can tell you why I think it's better, but in the end, do what works for you! First off, unlike using oil, a Preshave Soap will not gunk up your gear and rinses away easy.
I was seriously turned off by all the clean up involved when using oils. Plus I was always concerned about it getting into my favorite brushes undetected and going rancid. Also, applying oil with your hands then holding onto a blade is not the safest move in my book. [That said, if you currently use an oil, apply it with your non-shaver hand!] In short, Preshave Oils inspired me to find a better way!
Why a Preshave Soap is More Effective
A preshave soap really offers more bang for your buck; for one, it's more affordable and longer lasting. Use it first to clean the face before you shave, then rinse. Then reapply the soap prior to whipping up lather: First in a circular motion, then against the grain. The soap gets under the hairs, slightly propping them up, giving the blade more surface area to "bite" on to. The glycerin acts as a humectant pulling more water into the hair, prepping and softening it, thus making it a bigger target to mow down!
CUBE?
The release of CUBE has been a long time coming. For those who are privy to the PAA Universe, you may have seen CUBE hovering in the background on different labels and in ads...observing. I have read a few interpretations by folks in the forums who have noticed CUBE's appearances and have been flummoxed. What Does it Mean? [I super appreciate that folks are becoming more hip to the universe in our labels!]
What Strange Shave Tech is This?
It's great to finally bring CUBE to life for people to interface with! Holding it in your hand you can almost feel a force, an energy pulsating, drawing you in. However, all I can say at this time is, all shall be revealed in a future installment of the saga. Until then, embrace the mystery of CUBE and use it wisely!
Approximately 8 oz [227 grams] Cube - Wrapped in biodegradable Plastic
Purified Water, Glycerin, Sorbitol, Sodium Cocoate, Sodium Stearate, Rose Clay, Soybean Oil, Sweet Almond Oil, Prickly Pear Oil, Jojoba Wax, Cupuacu Butter, Murumuru Butter, Bacuri Butter, Organic Aloe Vera Leaf Extract, Vitamin E, Mica, Essential Oils & Fragrance